Monday Night
Football (MNF) is a live
broadcast of the National Football League on ESPN. From 1970 to 2005 it aired
on ABC. Monday Night Football was, along with Hallmark Hall of Fame,
and the Walt Disney anthology television series (that aired under various
titles, including The Wonderful World of Disney), one of the longest
running prime time commercial network television series ever, and one of the
highest-rated, particularly among male viewers.
Monday Night Football can also be seen in Canada on TSN
and RIS, and in most of Europe on ESPN America. On 29 March 2010 it was
announced that MNF would be shown on ESPN UK, in most of Australia on ESPN Australia,
in Portugal on SportTV 3 and SportTV HD and on TV 2 Sport in Denmark, and in
some regions of the world outside the U.S. on ESPN International. A Spanish
language version airs on ESPN Deportes in the U.S. and on ESPN International in
Latin America. The games are also made available on regular over-the-air
television stations in each participating team's local market so that
households without cable television can still see the telecast. Is also
available in Portoguese on the ESPN Brazil.
As of December 26, 2011, the Monday
Night Football franchise had aired a total of 659 games.
On September 8, 2011 the first
day of the 2011 regular season, ESPN extended its contract for Monday Night
Football for another eight seasons, giving it rights to the broadcasts
until 2021. The new deal, valued between $14.2 billion and $15.2 billion, also
gives them rights to expanded highlights, international and digital rights, and
possibly a Wildcard game. Cable television operators condemned the new
contract, noting that ESPN has the highest retransmission consent fees of any
national cable television channel, nearly five times higher than the nearest
competitor (TNT), and raises fees on an annual basis.
Overview
After 42 years, there now have
been a total of 730 games televised by the Monday Night Football
franchise.
Scheduling problems
To avoid any scheduling
unfairness where a team may have five days between games and others six before
the first playoff game, there is no Monday night game during the final week of
the regular season. From 2003 until 2005, one game was played on Thursday and
another Monday under the Monday Night Football banner. Starting in 2006,
when the series moved to cable, two games are played on the opening Monday
night to capitalize on fan interest during "Kickoff Weekend".
Monday night games early in the
season are often highly anticipated since records are new, teams usually are
showcasing fresh talent and potential, and storylines coming into the season
are often played out as fans try to see if these hyped teams are up to form.
Since no one knows during the first month of the season if a team is indeed
good, or will rebound from a difficult start, interest is usually high for the
first few weeks of the MNF season.
Unfortunately, since the MNF
schedule is set in April and cannot be changed, the league and network cannot
guarantee a late season match up will have any significance or be highly
anticipated. Teams thought to be good during the off-season could be out of
playoff contention by mid-season (a prime example occurring in 1999, when the
49ers and Falcons both entered the season's final MNF game with 4–11 records.
It had seemed like a good pre-season matchup since the Falcons had played in
the previous season's Super Bowl and the 49ers coming into the '99 season had
posted 16 consecutive 10-win seasons). It is also possible for a team like the
1999 St. Louis Rams not to be scheduled for a Monday night game because of its
dismal record the year before, and many other NFL teams (such as the 2004
Chargers with zero primetime games) have had huge unforeseen turnarounds that
result in lack of MNF attention (these teams generally receive multiple MNF
spots the year after their breakout success, which is great for viewers if
those teams continue to play well, and not so great if they return to
mediocrity or worse). However, the forecasting abilities of the NFL's
schedule-makers have generally been proficient over the years, resulting in
most late-season MNF games featuring at least one team that is either headed to
the playoffs or needs to win the MNF game to clinch/get closer to a playoff
spot.
The problem of having a national
spotlight game which during the season's most critical weeks late in the year
probably would not show the most important game of the week was long known by
the league and network. As a result of this, the league wished to move the
"Game of the Week" idea to Sunday nights as to make flex scheduling
possible. This was a move which would ultimately mean the end of Monday
Night Football on ABC. (Cable games are protected from the NFL's flexible
scheduling rule adopted for the 2006–07 season. The new rule applies only to CBS,
Fox, and NBC's Sunday night games.)
Franchises with the most appearances
The franchise with the most
Monday night appearances is the Miami Dolphins, followed by the Dallas Cowboys,
who have the most victories on Monday night.
The most common Monday Night
Football pairings are Broncos vs. Raiders (matched up 17 times as of the
start September 12, 2011), and Cowboys vs. Redskins (matched up 15 times as of
September 27, 2011 season).
The show as entertainment
Monday Night Football has continued to provide as much
entertainment as sports throughout its run. In addition to the extra cameras,
the show has also pioneered technological broadcast innovations, such as the
use of enhanced slow motion replays and computerized graphics.
Celebrity guests, such as former Vice
President Spiro Agnew, singers Plácido Domingo and John Lennon (formerly of The
Beatles), President Bill Clinton, and even Kermit the Frog, were often featured
during the game to "liven up" the broadcast. The December 9, 1974
contest featured a rare instance of two celebrities entering the booth, with
Lennon being interviewed by Howard Cosell and California governor Ronald Reagan
speaking with Gifford, with Reagan explaining the rules of American football
(off-camera) to Lennon as the game went along. However, the late 1990s and
early 2000s (decade) saw an even more increased reliance on the entertainment
factor. Some halftime shows, featuring popular music stars, were broadcast in
full rather than being ignored in favor of analysis of the game by the
commentators, as in previous seasons.
Hank Williams, Jr. reworked his
country music hit "All My Rowdy Friends Are Coming Over Tonight" to
be included in the telecast's introduction as "All My Rowdy Friends Are
Here on Monday Night". (The original introduction music was an organ-based
piece called "Score", written by Charles Fox and recorded by Bob's
Band.) In addition, Edd Kalehoff modernized the classic "Heavy Action"
theme in 1989. It was Williams, Jr. who literally had the last word on ABC's
last broadcast, with his rendition of Don Meredith's famous line, "Turn
Out the Lights, The Party's Over", shown as the broadcast ended. On
October 23, 2006, Hank Williams Jr. shouted the catchphrase, live, on top of
the "Cowboy star" at the 50-yard line of Texas Stadium before kickoff
of the Dallas Cowboys game that evening.
In December 1980, one of the most
memorable moments of MNF occurred when Cosell announced in a news flash that John
Lennon had been shot and killed in New York City.
The program's affiliation with
ABC/ESPN also resulted in numerous promotional crossovers between MNF
and other ABC/ESPN programs.
2006 summary
For its 2006 debut on ESPN,
Williams, Jr. re-recorded the MNF opening theme with an all-star jam
band that included Brian Setzer, Little Richard, Quest Love, Joe Perry, Clarence Clemons, Rick
Nielsen, Bootsy Collins, Charlie Daniels, Steven Van Zandt and others. The 2006
telecast generally began with a cinematic tease produced by Rico Labbe, Michael
Sciallis and Jason Jobes. It was during one of these teases that Barack Obama
spoofed his announcement for the 2008 Presidential candidacy in favor of his
hometown Chicago Bears in their game against the St. Louis Rams.
The tease is followed by the show
open produced by Los Angeles-based The Syndicate called Transformation.
It features computer-generated imagery showing a city being transformed into a
football stadium and passers-by on the street turning into players, coaches,
fans, and officials set to an updated orchestral treatment of the "Heavy
Action" theme song. The sequence begins every week with a different
celebrity walking down the street, picking up a glowing football helmet with
the ESPN logo on the side and saying, "I'm ready for some football! Are
you?", thus beginning the transformation process. Celebrities for 2006
included Arnold Schwarzenegger, Matthew Fox, Hugh Hefner, Paris Hilton, Spike
Lee, Ashton Kutcher, Samuel L. Jackson, Ludacris, Jack Black, Kiefer Sutherland, James
Belushi, Ben Stiller, Tyra Banks, Carmen Electra and Eva Longoria.
Also, the stars returned in full
force to the booth, though this proved to be the major criticism of the ESPN's
first MNF season. On the opening weekend, Arnold Schwarzenegger, another
celebrity turned California governor, was in the booth at McAfee Coliseum in Oakland,
California; before that, Jamie Foxx appeared at FeDexField in suburban Washington, D.C.
Following them have included NBA basketball superstar Dwyane Wade, Basketball
Hall of Fame player Charles Barkley, NASCAR NEXTEL Cup Series driver Jeff
Gordon, comedian Jimmy Kimmel (whose opening words to Joe Theismann were "how's
the leg?"), actor Sylvester Stallone, director Spike Lee, hip hop
artist Jay-Z, and MNF theme singer Hank Williams, Jr.
2007 summary
ESPN cut back to only one opening
tease for the 2007 season. Williams Jr. and the all-star band returned, only
this time they played in a "juke joint" set on a country road. The
lead singer arrives in a GMC Yukon truck (GMC paid for product placement) with
the license plate "BOCEPHUS", which is Williams' nickname. The
Syndicate's computer-generated tease was removed and replaced by short
pre-taped films focusing on a team or player in the game. Some of them have
featured actor Jamie Foxx.
The guest visits continued:
Barkley returned to the booth on September 17 in Philadelphia. Other guests
throughout the season have included Kimmel (another returnee), Drew Carey, Miley
Cyrus, Russell Crowe, and Terry Bradshaw. In addition, Gordon was a halftime
guest on the game just before the season-ending Ford 400 and was joined by
teammate Jimmie Johnson.
When the game ends, Williams
returns to say, "See you in (city that is the site of the next week's
game)." Both the open and close contain helmets of the participating
teams, organized in the style of a concert poster.
2008 summary
Despite the de-emphasis on
entertainment on the overall telecast, ESPN did bring back Hank Williams, Jr.
for his 20th season as part of the opening. This time, the open was set in a
private residence. At the end of the song, Williams Jr. touched a foot pump
which supposedly contained the helmets of that night's participating teams. The
helmets were launched from the home toward the stadium at which the game was
held. Through computer-generated imagery, the helmets "land" at
midfield during a live shot, and then explode. The "exploding
helmets" gimmick was also used at various times in the 1980s and 1990s
during the pre-game tease. Williams Jr. then appeared again at the end of the
game to promote the next week's matchup.
ESPN also continued to promote
upcoming albums through its use in bumper music. On September 29 (Baltimore
Ravens at Pittsburgh Steelers), ESPN used "Another Way to Die", a duet
between Alicia Keys and Jack White of the White Stripes. The song was part of
the soundtrack for the 2008 movie Quantum of Solace, the latest in the James
Bond series.
Monday Night Football celebrated their 600th game on
Monday, October 20, 2008 in a game where the New England Patriots defeated the Denver
Broncos 41–7.
The 39th season of MNF ended
December 22, 2008 in Chicago, when the Bears beat the Green Bay Packers, 20–17,
in overtime.
2009 summary
For the 40th season of Monday
Night Football, Hank Williams, Jr. is seen on the steps of a building
(presumably a museum), surrounded by dancers, football fans, and statues/busts
patterned after those at the Pro Football Hall of Fame. The statues begin to
move and dance along with everyone else in the scene.
The transition to Williams Jr. is
a book, with the chapter number (in Roman numerals, sequentially with each
week) and a tag line about the game to be played that night.
At the end of the song, Williams
Jr. plugged in the cords, thereby launching animated "helmets" into
space. The helmets were launched from the building toward the stadium at which
the game was held (with the exception of October 5, 2009, when the helmets
zoomed towards Brett Favre instead), passing the International Space Station.
And just like the previous season as mentioned above, the helmets
"land" at midfield during a live shot and then crashed into each
other. Williams Jr. appeared again at the end of the telecast to promote the
following week's matchup, and the book closed, signifying the end of the
"chapter," or game.
The scene was filmed in the
summer of 2009 at The Parthenon in Nashville, Tennessee.
Before Williams Jr. appears,
Frank Gifford gives a short vignette about a memorable moment in the history of
Monday Night Football featuring one or both of the teams playing that
night's game.
The 40th season of Monday
Night Football ended December 28, 2009 with the Minnesota Vikings-Chicago
Bears game in Chicago. The Bears defeated the Vikings in overtime, 36–30. The
telecast ended with a vignette that featured Gifford taking a look back at
highlights of the last 4 decades – and the 40th season – of MNF. After that,
the book closed, signifying the end of the season.
2010 summary
The opening was identical to the
previous season, except for the final scenes. This time, Williams Jr. turns a
wheel filled with paint and then, through computer-generated imagery, colors
blast into the air and the helmets containing logos of participating teams are
revealed. The helmets stay on top of the building. In one other minor
difference, the chapter numbers in the "book" are Arabic numerals,
not Roman ones. Gifford is providing new vignettes and the Parthenon scenes are
repeated from the year before. The 2010 season marked Williams' 22nd as part of
the telecast open.
In an unusual coincidence, both
games which had the New York Jets as a home team at New Meadowlands Stadium
(now MetLife Stadium) were delayed by heavy rain and lightning. The first time,
September 13 against the Baltimore Ravens, the game was delayed 25 minutes; the
second delay, prior to the October 11 contest against the Minnesota Vikings,
lasted for 40 minutes. Prior to the 9/13 game, the last ESPN telecast to
encounter weather problems was on October 2, 1999 (a Sunday night) when
lightning halted Seattle Seahawks at Kansas City Chiefs during the second
quarter. The first delay forced ESPN to again use ESPN2 for a game telecast,
this time for the Chiefs' home opener against the San Diego Chargers. As in
2007, the broadcast was shifted to ESPN once the first game was over.
The game between the Jets and the
Vikings was both Brett Favre's first game in East Rutherford since his only
season there in 2008 and marked Randy Moss' return to the Vikings. Moss played
only four games for Minnesota until he was waived on November 2.
2011 summary
The opening sequence was set in a
closed-studio setting, with Hank Williams Jr. (in his 23rd year) performing
with a band in front of a live audience with large video screens in the
background. The end of the opening sequence has team logos of that night's
participants transitioning into the new ESPN Monday Night Football logo
before going to a live shot. On October 3, 2011, ESPN pulled the theme song
after Williams appeared on a Fox News Channel program, Fox & Friends,
where he compared a golf outing involving Barack Obama, John Boehner, Joe Biden, and John
Kasich to "Hitler playing golf with Netanyahu."[7][8] On October 6, 2011, it was announced that Williams
will no longer be singing the theme song, and that "All My Rowdy
Friends" will no longer be used as its theme, as Williams still owns the
song. A statement from ESPN says that the network has "decided to part
ways with Hank Williams Jr. We appreciate his contributions over the past
years. The success of Monday Night Football has always been about the games and
that will continue."[9] Williams commented on the matter: "After
reading hundreds of e-mails, I have made my decision... By pulling my opening
October 3rd, [ESPN] stepped on the toes of the First Amendment Freedom of
Speech, so therefore me, my song, and All My Rowdy Friends are out of here.
It’s been a great run."[9] A First Amendment expert at law firm Baker Hostetler
said ESPN is "a private company which does not have to use a tone-deaf
politico to sing into its kickoffs."[10]
With Suzy Kolber re-assigned to
the new studio show NFL32, and Michele Tafoya having left ESPN for NBC
Sunday Night Football, the sideline reporter position is a rotating one.
For the second year in a row, and
third time overall, the beginning of the 10:15 p.m. ET game (Oakland Raiders at
Denver Broncos) was shown on ESPN2 as the game that began at 7 p.m. ET (New
England Patriots at Miami Dolphins) ran past the scheduled time period.
2012 summary
Lisa Salters was named the
permanent solo sideline reporter for the 2012 season. Also, color commentator Ron
Jaworski is not returning to the program. Jon Gruden will be the solo color
commentator.
Digital on-screen graphics
Since 1986, Monday Night Football
has used a constant graphics package. Before the addition of a score bug in
1997, the only graphic that utilized this was the on-screen text, which was
italicized and underlined in red. It was updated in 1994, the year the network
hosted Super Bowl XXIX, when Monday Night Football was given a logo for the
first time.
1997–2005
Monday Night Football began using
a score bug in 1997, the second network to do so after NFL on FOX began in
1994. Prior to this, the graphics package was limited, but followed a basic
"ketchup and mustard" color scheme of red and yellow. The first
scorebug had the numeric scores inside a gray box and the time contained in a
red capsule-shaped bug, with a special box-like font. This design was used
through the 1998 season.
ABC hosted Super Bowl XXXIV for
1999, and updated their graphics package to more closely resemble those of
sister station ESPN. ABC began using extended abbreviations for team names
(TENN, VIKES, PACK, and FINS instead of TEN, MIN, GB, and MIA), as four-letter
and five-letter abbreviations were used on ESPN coverage. The result was a
larger scorebug with a more conventional font. It was slightly modified in 2000
to have a border that was more in line with the red and yellow color scheme.
Monday Night Football changed its
graphics in 2002, the year the network hosted Super Bowl XXXVII. The scorebug
was a solid color, with a more rounded shape, and a horizontally compressed
font. ESPN's graphics were no longer similar to those of ABC's (with ESPN
instead using a gray and black design with rounded corners). In 2005, the final
year on ABC, Monday Night Football began using a bar on the bottom of the
screen rather than a scorebug. All information was contained on a single line.
2006–present
In 2006, ABC Sports was rebranded
as ESPN on ABC, and Monday Night Football was moved to ESPN. ESPN changed its
entire graphics package to a red and black design, but its NBA and NFL coverage
used its own design. For football, a dark gray, metallic scorebug was used and
was placed in an unorthodox location; the center of the bottom of the screen.
It was used from 2006 to 2007. In 2008, a new rectangular scorebar that spanned
the entire screen was used.
The 2008 design was short-lived.
In 2009, ESPN rebranded its network-wide graphics to a metallic design. Monday
Night Football was given a new scorebar to go along with the changes; though it
was not the same scorebug as ESPN's college football coverage (which would follow
upon the beginning of the bowl season). It was used from 2009 to 2010. For the
2009 season only, a "40th anniversary" logo was incorporated into the
bar, with the "40" displayed as if it were a yard marked on a
football field's 40 yard line. It was in place of the down and distance marker
when it was not being used.
Since 2011, a black, metallic
scorebar has been used. The current bar is considerably larger than most
scorebars including the previous one (although its sizes has varied, becoming
significantly wider, yet thinner in 2012). For the first time, team logos are
incorporated, placed to the left of the team's abbreviation. For ESPN's first
pre-season game of 2012, the timeout indicators were also accompanied by two
smaller red lamps to the right, indicating the number of play challenges
remaining, but these were unexpectedly removed the following game.
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